All About the “Band Aid” Brand of Cosmetic Procedures

Like any major city, Atlanta has no shortage of plastic surgeons. So, as a patient, how do you choose one? After you’ve narrowed your list to solely board-certified plastic surgeons (rather than cosmetic surgeons, who don’t require certification from a nationally recognized medical board), it’s time to look at what makes each surgeon unique. For most of my own plastic surgery patients, their choice was based not only on recommendations from other physicians, family, and friends, or on my before and after photos, but also on the specialized “Band Aid” line of minimally invasive cosmetic procedures I offer.

All About the The Band Aid line began with the procedure that is, to this day, the most common treatment I perform: the Band Aid Mini Facelift. Early in my career, I had the invaluable opportunity to complete a fellowship at the prestigious Manhattan Eye, Ear and Throat Hospital. During this fellowship, I learned from some of the most skilled and advanced surgeons in their field, and by accumulating lessons from each surgeon, I theorized a way to produce exceptional facelift results with an in-office procedure that used gentle numbing rather than general anesthesia, reducing the recovery time by half. After returning to Atlanta, I was able to put this into practice, and after twenty years, I have now performed over 5,000 Band Aid Mini Facelifts.

In seeing how thrilled my patients were with the results they could achieve without an extensive facelift, I began applying the same “Band Aid” principles to other popular surgeries as well. Since 1997, I have expanded my Band Aid line to include:

  • Band Aid Micro Mini Facelift
  • Band Aid Liposuction
  • Band Aid Eyelid Surgery
  • Band Aid Brow Lift
  • Band Aid Tummy Tuck
  • Band Aid Laser Skin Resurfacing
  • Band Aid Nonsurgical Skin Tightening

All of these procedures share the qualities of my Band Aid plastic surgeries: they’re performed in-office with gentle numbing in a way that offers natural-looking plastic surgery results with half the recovery time and even half the cost of their traditional counterparts. Keep in mind, however, that Band Aid procedures cater to a specific type of patient: one who is only looking for a rather mild, discreet, natural-looking improvement. If, for example, you have more advanced signs of aging and would need six or seven inches of excess skin to be removed in order to be satisfied with your results, you will be better suited for the traditional facelift instead—another type of surgery I perform which we can discuss during your consultation.

For the right patients, Band Aid procedures can provide a more manageable yet still highly successful way for them to achieve the results they want. But the first step is a plastic surgery consultation to find out if this is truly the right procedure for you. As a plastic surgeon, my focus is helping you reach your aesthetic goals, and I am cautious to be honest with each patient about what procedure will and will not be successful for them. To get started, schedule your consultation today. Or, for more plastic surgery tips, monthly special offers, and more, follow me, Dr. John L. LeRoy on Facebook, Twitter, and Google+.